Biography

Dr. Talaya Waller (M.B.A, D.B.A) works at the intersection of leadership, brand and intangible asset risk. She directs research at Valuables®, an AI-native software company serving capital allocators and enterprises.

Previously, she founded one of the earliest data-driven executive brand consultancies, advising organizations where leadership’s public perception produces material economic impact, including the United Nations, the Federal Reserve Board of Governors, and the U.S. Congress. Earlier in her career, she audited high-risk federal programs, including defense and civilian agencies, evaluating controls, accountability, and exposure in systems where failure carried national consequences.

She has taught Personal Branding at Duke Corporate Education and graduate courses on Personal Brand Management at Saint Peter’s University and Pontifical Catholic University of Rio Grande do Sol. In addition, she has guest lectured at universities worldwide, including the University of Cape Town, the University of Geneva, and the University of Sydney Business School.

Dr. Waller holds a Doctorate in Business Administration with a specialization in Organizational Leadership and is the author of Personal Brand Management: Marketing Human Value (Springer), held in over 300 university libraries worldwide. Notably, in 2018, she was invited to present a viral TEDx talk titled “The Future of Branding is Personal” at Pennsylvania State University. Her most recent work has been featured in outlets like Bloomberg and Forbes.