are the most valuable and volatile assets in the modern economy

Personal Brands

Dr. Waller’s work formalizes the intersection of leadership, brand risk, and forward-looking market exposure.

Trusted by organizations across business, education, and public institutions

Selected organizations where Dr. Waller has spoken, taught, or advised.

JANUARY 2025  |  davos, switzerland 

DR. WALLER SPEAKING AT THE

WORLD ECONOMIC FORUM

Testimonials

  • executive brands, executive positioning,

    United Nations (UNOPS)

    KEYNOTE SPEAKER

    “On behalf of UNOPS, we want to thank you for your inspiring keynote presentation at our Partnerships Town-Hall! Your enthusiasm and insights into the importance of personal branding provided us a fresh perspective on the tremendous potential each and every one of us has in terms of leading by example.”

    —Josephine, UNOPS

  • Federal Reserve Board

    WORKSHOP

    “I’ve worked with Dr. Waller to facilitate several speaking engagements, and all were equally dynamic and effective! She guides the audience through identifying and building a personal brand of their own, leaving them with helpful hints to utilize in their daily lives. Dr. Waller brings a fun, interactive side to the science and importance of personal branding in today’s world.

    —Sarah, Federal Reserve Board of Governors

  • VOGUE

    EXECUTIVE POSITIONING

    “As my industry changed, it became clear that personal branding was crucial to my success. Dr. Waller provided clear, actionable advice on how to get started and think about my brand holistically. I left having a better idea of what I wanted from my career, not just how I wanted to position my brand.”

    —Sarah, Fashion Editor, VOGUE

 

An Academic Resource

Housed in 300+ University Libraries Worldwide


Personal Brand Management: Marketing Human Value provides a research-based, theoretical framework to distill the concept of personal branding as it is applicable to individuals throughout all stages of career development as well as across industries and disciplines. Read more

 

EXPERTISE FEATURED IN

Forbes

How To Write An Authentic Personal Brand Story And Make An Impact Now

Forbes

10X Marketing ROI By Synergizing Earned, Owned, And Paid Media

Fast Company

Here’s How To Use Social Media At Each Stage Of Your Career

MarketWatch

Press Release: First to Market Textbook on Personal Branding Economic Framework

US Chamber of Commerce

CO— Employee Brand Ambassador Programs

The Chronicle of Higher Education

Image-Licensing Deals Could Enrich Big-Time College Athletes. What About the Soccer Team?

New York Magazine / The Cut

What is My Personal Brand?

WJLA

Will Bryce Harper Stay with the Nationals?

Universidad Adolfo Ibañez

El futuro del branding es personal

Media Update

Why CEOs need to be the faces of the brands they represent